For ecommerce brands launching or growing on Shopify.
Thankik helps new brands launch with a clear first store and helps existing brands turn traffic, products, and sales into a clearer path from click to purchase.
Shopify redesignMigration to ShopifyProduct page rebuildsPost-click CRO
Explore the workSee the storefronts, product pages, and buying journeys in our Shopify portfolio.
The real problem
Your ads may be doing their job. Your store may not be.
More traffic only helps if the store can convert that attention into confidence. If the first screen is unclear, proof appears too late, mobile feels heavy, or the cart creates doubt, the store leaks buyers after the click.
What is ecommerce conversion design?
Ecommerce conversion design is the process of structuring a store around how buyers decide: what they understand first, what proof they need, what risk they feel, and what makes the next step obvious. It combines strategy, UX, copy, trust, mobile hierarchy, and Shopify implementation.
Services
Strategy, design, and build for the moments that decide the sale.
Each service can stand alone, but the strongest projects usually combine diagnosis, redesign, Shopify implementation, and post-launch measurement.
Launch
Build the first strong version.
01
New brand launchShopify launch
Plan and build a professional first Shopify store around the product, the launch moment, and the path to a first order.
Store structureTheme buildLaunch QA
02
Platform moveShopify migration
Move from WooCommerce, WordPress, Wix, or custom into Shopify without dragging old UX and plugin problems with you.
WooCommerceWordPressShopify setup
Improve
Make an existing store easier to buy from.
03
Existing store rebuildShopify redesign
Rebuild the store around clarity, proof, product value, mobile buying hierarchy, and conversion-focused page structure.
HomepagePDPCartMobile UX
04
Decision pageProduct page rebuilds
Turn product pages into decision paths that explain value, reduce doubt, and make purchase easier.
Value storyProofVariants
05
Leak diagnosisEcommerce CRO
Find the moments where buyers lose trust, clarity, desire, or momentum after the click.
AuditPrioritiesExperiments
06
Paid traffic pathLanding pages
Build campaign pages that educate cold visitors before asking for the sale.
OfferAd matchCTA path
Hero screens that make the product easier to understand.
The first screen should not just look polished. It should make the product, promise, proof, and next step obvious before the buyer starts doubting.
The mechanism
Thankik Conversion Design System
We map the buying journey, find where confidence breaks, then redesign the pages and sections that carry the sale.
Clarity
What the first screen makes obvious in seconds.Belief
How product value, benefits, and proof work together.Trust
Where risk reversal appears before hesitation.Action
How cart, checkout, and mobile flow reduce friction.What does Thankik do differently?
Thankik does not treat redesign as a visual refresh. We rebuild ecommerce pages around the post-click decision path: first screen clarity, product page belief, offer strength, trust placement, mobile hierarchy, and checkout confidence. The output is a store that explains faster and asks for action at the right moment.
Choose the right scope
Theme customization or a Shopify redesign?
Keep the theme, change specific sections
A focused theme customization scope fits when the current theme is healthy and the problem is limited to a few templates, sections or product choices. List the affected pages and required states before estimating.
Rebuild the page system
A wider redesign fits when navigation, product information, mobile hierarchy and editing limitations affect the store together. Start with the templates and buying paths that need to change.
Check the evidence before rebuilding
If traffic quality or measurement is unclear, establish what buyers do and where the journey breaks first. A redesign alone cannot resolve an unvalidated offer or missing attribution.
Skincare brand
Skinroller
A custom Shopify redesign with a bespoke visual system, product storytelling, and a tailored mobile buying flow across the storefront.
Explore project
Luxury floral brand
Le Boutique Royal
A Shopify redesign and Wix migration for a Miami floral brand, combining luxury art direction, delivery-led buying flows, and a scalable ecommerce foundation.
Explore project
Home interiors brand
Woodson
A Shopify storefront with a focused visual system, richer product presentation, and coordinated campaign creative across the storefront.
Explore projectQuestions to resolve before hiring
Recent Shopify projects.
Open any project to see the complete visual case, from the first screen through the buying journey.
Luxury floral brandLe Boutique RoyalSkincare brandSkinroller
Supplements brandThe Orfy
Wellness brandAltay
Sports nutrition brandAlpha Bear
Jewellery brandEngelbert 1920
Outdoor living brandImagine TurfHome interiors brandWoodson
Skincare brandShoal
Fashion brandForeign Republic
Functional coffee brandSoulffee
Sunglasses brandSweet PainResources
Useful direction before the next store decision.
Use the Blueprint to plan, SectionLift to explore, and the blog to make better launch and conversion decisions.
01Launch guide
Shopify Launch Blueprint
A practical planning guide for deciding what a first Shopify store needs before launch.
Explore resource02Visual referenceSectionLift Library
A visual library of proven ecommerce sections for clearer pages and stronger buying journeys.
Explore resource03Ongoing insightShopify Ecommerce Blog
Practical guidance on launch readiness, product-page UX, migration, CRO, and post-click leaks.
Explore resourceHow a conversion rebuild works.
The process is designed to move from diagnosis to build without turning the project into random design opinions.
Diagnose
We review traffic intent, offer, first screen, product page, trust, cart, and mobile hierarchy.
Leak mapPrioritize
We separate high-impact conversion leaks from cosmetic work that will not move the buying decision.
Fix orderRedesign
We redesign the key pages and sections around how a real buyer understands, trusts, and chooses.
UX directionBuild
We implement the Shopify experience, migrate where needed, and QA across desktop and mobile.
Live storeMeasure
We support launch, tracking basics, and the first round of post-launch improvement.
Next fixes
Hey, I’m Dmytro. I look at stores differently.
100+ ecommerce projects150+ client reviews7+ years Shopify/CRO
I’m the founder of Thankik Conversion Design Studio, and I’ve spent the last 7+ years building, redesigning, migrating, and improving ecommerce stores.
Most store owners ask: “Why aren’t my ads working?” I usually ask a different question: “What happens after the click?”
If the store does not explain, prove, and reduce risk, more traffic just makes the leak more expensive.
Good fit
This is for brands ready to build the right next version.
- You have a defined product or offer and a real launch or growth goal.
- You already have traffic or customers, or you are preparing for your first serious launch.
- You need strategy, design, and implementation connected.
- You want a clearer Shopify buying journey, not just a prettier theme.
Not ready yet
Some projects need a little more clarity first.
- You only have an idea and no product, offer, or launch horizon yet.
- You only want a cheap developer for small theme edits.
- You want visual redesign but do not want to change page structure.
- You are not ready to share the context needed to scope the store or buying journey.
FAQ
Questions ecommerce founders usually ask.
Do you only work with Shopify?
Shopify is the core platform. We also help stores migrate from WooCommerce, WordPress, Wix, Squarespace, or custom setups when Shopify is the right next move.
Do you show pricing publicly?
No. Project budget is asked inside the qualification quiz because scope depends on the store, platform, pages, migration complexity, and build requirements.
Can you handle design and build?
Yes. Thankik focuses on strategy, conversion design, Shopify implementation, migration, page rebuilds, and post-launch improvement.
What happens after the quiz?
Qualified projects can book a call. If the project is not a fit right now, you’ll get a review message instead of being pushed into a call.
What kind of stores are the best fit?
New brands with a defined product and launch plan, or existing stores with traffic and sales but weak conversion, unclear product pages, low trust, heavy mobile UX, or inconsistent ad-to-site performance.
Can you work from our existing brand style?
Yes. The goal is not to erase the brand. The goal is to make the buying journey clearer while keeping the store aligned with the product, price point, and category.
Do you replace our developer or team?
Not always. Some projects are strategy and design direction. Others include Shopify implementation. If your team can build, we can create the conversion structure and handoff.
How fast can a project start?
It depends on scope and current capacity. Smaller page rebuilds can move faster. Full redesigns or migrations need more planning, especially if tracking, content, and product data are involved.
Planning a launch or improving an existing store?
Send your store, product, or launch context. If the project looks like a fit, we’ll prepare the right next-step direction before the call.